Victoria and her team are true entrepreneurs! After many successful years, their current market weakened and through serious discussions with their customers they found the “next big thing” – printing active light. Sounds crazy but that’s what they do to respond to serious needs for people to be seen when falling into the ocean, running in the evenings, skiing, working in dangerous environments or simply to look fantastic. The material they have developed is connected to a battery and can be washed and applied on wearables, helmets and so on. When they won 2015 Outside Gear of the Show together with POC at Interbike 2015 in Las Vegas, their journey really took off.
The need for a narrowband wide area network devoted to IoT was obvious but it is only recently it has become obvious for many. We need them to connect cats, bikes, fire detectors and things like that. We only need to send heart beats, position and events but the devices often need to be tiny, with low cost and most importantly very very power efficient. The connectivity to connect a pet can’t be more than maybe 5-10$/year. Many have developed such network solutions but until Sigfox came up with an operator model and a global ambition, nothings was there to attract developers.
Also 3GPP have been working hard to come up with a standard for narrow band IoT data – NB IoT – which is expected to be published as part of 3GPP’s Release 13 in early 2016. The first networks are supposed to be deployed late 2016. Orange recently said that they will trial NB IoT technology alongside their launch preparation of a LoRa network. Also 5G seems to include a LPWAN solution, LTE-M.
LPWAN has quite rapidly gone from “not needed” to an obvious part of the communication mix for IoT. Now Telefonica and SK have invested in Sigfox, others look into deploying Sigfox, LoRa and the 3GPP NB IoT. This reminds me of Wi-Fi which was “not needed now when we get 3G” and now Wireless Broadband Alliance, started some 10 years ago by a couple of mobile operators, gather some 600 delegates for their Wi-Fi Global Congress events.
The development of several LPWAN solutions is a sign of a grown up IoT industry. But let’s remember that building the infrastructure is only the beginning – getting it used big way is the real challenge. LPWAN is a low cost high volume business and the winning technology will be the one who gets the developers excited.
I’m looking forward to seeing how the different camps will address the IoT developers and will do my best to ensure that the Swedish IoT developers will get well served and successful also in the LPWAN space. LPWAN will be a focus area 2016 both for my alliance of 48 Swedish IoT start-ups – SMSE – and our hardware hub in Stockholm – THINGS.
After the Billions-of-devices-hype came even bigger numbers on the Big Data opportunity. It’s obviously so that being able to gather and analyse huge amount of data from different sources gives interesting opportunities for both good and bad guys. And the big number game always works: if airlines save 1% cost it’s a huge amount of money. Or if rescue shows up at car accidents a minute earlier on average we save many lives and loads of pain and money. If people on the planet save a minute a day on their way to work we would create mountains of time to be used for something fantastic. We have left the Billions and talk Trillions now.
Let’s come back to the view that enormous shared data power in the cloud is the only way forward. We’ve heard it before. It all started with IBM’s mighty mainframes in the core and 3270 terminals in the edge. Computing was only about central expensive machines until Apple turned it all upside down with the first personal computer. And ever since have IT managers and others had to struggle with the balance between edge and core. At 3Com we invented Ethernet and argued power to the edge. Why send data outside the office if it’s internal and only to be shared between people in the office? It’s at least not safer and what if connection to the center is lost? It has been going on like this, back and forth, Thin Clients with all power in the core was really the future for a while and most recently employees started bring their own, rarely thin, devices to work.
There is definitely a lot of economies of scale to run things from the center. But innovation often comes from the edge. That’s why we have regional and local governments for example. Culture, climate, economy, religion, desire and everything else differs from place to place, company to company, human to human.
Coming back to Big Data and IoT. First of all, IoT is most often small data, and little or no velocity, variation and all the other V’s that Big Data is supposed to deal with. Secondly, in many applications we need to make really quick decisions down there at the floor, in the edge. A home care solution which tries to identify when a person living there is about to get stroke, requires a thorough understanding of that individual, constant monitoring and learning and very rapid and correct alarms when something is about to go wrong. A retailer who need to put the new pasta somewhere need to make that decision now. With real-time support for that decision it will be a better one than without.
I believe a new wave of distributed AI applications within self-learning systems will be a really important part of the Internet of Everything. Keep an eye at companies like our THINGS member Aifloo and Imagimob, both developing AI capable edge devices for industrial, healthcare, retail and energy markets. These clever devices with their own sensors built-in, might even make it possible to avoid further integration into larger equipment to provide applications requested.
Dear readers, I have to apologise for not having posted more than a couple of posts this year. The reason is that I have worked really hard together with Linda, Carolina and Pär to build THINGS™, our new 2000 m2 co-working space for start-ups with hardware as part of their solutions, at KTH Campus downtown Stockholm. We started last spring and opened our house officially March 26 with a great party with over 300 people. It’s been a fantastic journey and we already have 21 start-ups in our house, and five industry partners: Assa Abloy, ABB, Husqvarna, NCC and SP.
This is a fantastic project, trying to exploit the perfect storm created when the two mega-trends IoT and Makers Movement meet. The best way of following us is by signing up to THINGS NEWS, visiting our web thingstockholm.com from time to time and following us on twitter @sthlmthings.
I remain devoted to IoT and my alliance for Swedish IoT start-ups, SMSE, now has 41 members and 13 partners. I’m now working on our annual IoE For Real™ event in Stockholm June 17 and the International IoT Get Together at THINGS the night before (sign up for free using code “connectcompute”).
From now on I will start focusing on my blog again. Nobody knows how IoT will develop and I believe it is really important with original views, thoughts and opinions from people spending their lives working with IoT. Today, on top of the Gartner hype curve, everybody want to be part of IoT and there are 13 announcements and competitions on a dozen right now. We need to put these right and put them into context. Most recently Google announced Brillo and Weave. I’m not very impressed and I will come back to that very soon in my blog.
Companies have moved manufacturing of things to developing countries since many years. The reasons have primarily been competitiveness and profitability and the results of this are well-known and documented. Focus on software and the Internet made knowledge of making and marketing touchable products, things, scarce in countries like Sweden. It’s not that we are lacking ideas or can’t make a nice design but manufacturing, service and communication of products need to be closely integrated for superb results. Great ideas and designs are gradually taken down towards “normal” for every consultant, advisor, middle-man, controller and purchaser that gets involved. Huge cost-efficient factories only manufacture huge quantities and cost consciousness efficiently replace odd designs and components to those easier to manufacture and cheaper to buy. Most of this is obviously very good since we don’t want a world with only guordiously designed and incredibly expensive things! But take a look at things around you and you will see a lot of “global look and feel” in neutral colors and with rounded corners. Smartphones are really good examples – a huge, growing, rapidly changing and innovative market with youngsters showing the way should produce some sexy products but they all look more or less the same.
But the pendulum is swinging back again! There are many reasons why we will start to see much more things being designed and built “at home” onwards. Let me give you a couple: