Inspiring example: Lightflex prints active light

September 3, 2016

lightflex-sports03Victoria and her team are true entrepreneurs! After many successful years, their current market weakened and through serious discussions with their customers they found the “next big thing” – printing active light. Sounds crazy but that’s what they do to respond to serious needs for people to be seen when falling into the ocean, running in the evenings, skiing, working in dangerous environments or simply to look fantastic. The material they have developed is connected to a battery and can be washed and applied on wearables, helmets and so on. When they won 2015 Outside Gear of the Show together with POC at Interbike 2015 in Las Vegas, their journey really took off.

Today Light Flex Technology are involved with a number of global brands who see great and innovative opportunities in their respective markets. The POC ski helmet is one of my favorites. Light Flex moved to THINGS from Barcelona about a year ago, have won a lot of awards and continue to excite people they get in front of like at the Grand opening of the Olympic Games in Brazil.
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Watch out! Two major forces meet – interesting times ahead

March 18, 2015

Imakr 3D Shoes in the Machine and on the computerAdding things to the Internet will make extraordinary impact on industries, businesses, nations and people’s lives. And I hope it will make us take better care of our globe too. The three major deliverables of IoT – safety, sustainability and efficiency – together with convenience will do the trick. In essence IoT fuels digitization of processes and allows us to base decision-making on better, often real-time, data. Applications like preventive maintenance and scheduled repairs will make us tremendously more efficient to name one example. And one day “if it aint broken don’t fix it” might be hard to understand. The Internet of Everything is rapidly coming together and I believe we’re leaving the teens already 2016.

Another rapidly developing major trend is the Makers Movement. Equipment and tools have become much easier to use and really affordable. And new types of equipment like 3D printers together with a host of new materials and techniques complete the opportunity to democratise manufacturing. In other words a couple of people could easily get together and buy what it takes to make at least prototypes of their ideas. And that is exactly what has happened – there are makers everywhere, in more or less organised and specialised organisations, sharing tools, skills and facilities, training each other and building new micro startups en masse. FabLabs, TechShops and Makerspaces are popping up everywhere and 3D printing and scanning by itself promise massive changes on how we design and produce things, e-business, healthcare and so on.

It is hard to predict what will happen when these two mega trends meet but let me share a couple of observations to get going:

– It’s more difficult and resource consuming to design, manufacture, market and service hardware than just software
– Hardware requires more money and a wide range of expertise
– Working with hardware requires more physical interaction and relevant facilities
– Early stage investors are often reluctant to invest in hardware today
– Crowdfunding services like Kickstarter and Indiegogo are already loaded with hardware, often with great innovative design compared to mainstream products
– Apple combines gorgeous things with ease of use and Internet bringing continuous innovation and record profits

I find the meeting of these two mega-trends very interesting and have worked for a year with some friends trying to figure out how to turn this into serious solutions and big business. One important conclusion is that successfully making solutions with things included require great engineers, great designers, great entrepreneurs and internationally successful enterprises with things part of their solutions to collaborate with. That makes it a perfect fit for Sweden and I will do my best to help the Swedish hw start-up community become successful. We have started to use #sthlmthings for our community and I would welcome other communities to gather around similar hash tags to make it easier to follow and interact in and between “things communities”.

Things matter!


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